Twitter confirmed that Mersal was the top hashtag for 2017 in India, he also said the rise of South film industry is clearly evident with the popularity of Thalapathy Vijay starrer on the internet.
Mersal is one of the interesting trends we’re seeing is the rise of the South Indian cinema. In fact, Mersal was the top hashtag from 2017 in India” said Mathew Derella, Global Vice-President, Revenue and Partnership in an interview to Business Line.
Thalapathy Vijay’s next film with AR Murugadoss is also getting a lot of attention on Twitter and other platforms on the internet. The shoot of the film is presently happening in Chennai city with Vijay and AR Murugadoss.